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Ashley Bryan Internet Strategist
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Ashley Bryan - Your Business Online
5 days ago
Ashley Bryan - Your Business Online

Wow, a comprehensive study of Google's AI Mode shows that people almost NEVER leave the AI window to go to websites: www.searchenginejournal.com/what-our-ai-mode-user-behavior-study-reveals-about-the-future-of-sear... . If you don't know, Google AI Mode is an AI feature in Google search that works like Chat GPT - you interact with it. It's available almost everywhere and just now is rolling out in Australia. What this means is that you REALLY need to be cited as a source or mentioned as a supplier in the AI results, and for that to happen you have to have comprehensive information about your business/brand, products and services on your website and elsewhere. Test now on Google's Gemini: gemini.google.com/ to see what Google has on you, and also www.perplexity.ai/ to get suggestions as well.
#AshleyBryanAU #AISEO #SEO
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What Our AI Mode User Behavior Study Reveals About The Future Of Search

www.searchenginejournal.com

Here’s what 250 sessions of user behavior in AI Mode tells us about the future of search: It’s quietly rewriting all the rules.
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Ashley Bryan - Your Business Online
2 weeks ago
Ashley Bryan - Your Business Online

AI Overviews aren’t a blip — they’re changing search in a big way. One standout stat from this piece: DMG Media saw CTRs drop by up to 89% when an AI Overview shows above the links.

The article pulls together real data and publisher experiences, explains why Google’s talking about “higher‑quality” clicks while overall traffic slides, and lays out how to adapt — build brand, grow own audiences (newsletters, apps, podcasts), and optimise to get cited in AI Overviews.

Want the full story and practical next steps? Read more: www.searchenginejournal.com/impact-of-ai-overviews-how-publishers-need-to-adapt/556843/

#SEO #GoogleSearch #AIOverviews #DigitalPublishing #ContentStrategy #ZeroClick #SearchTrends #Publishing
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The Impact Of AI Overviews & How Publishers Need To Adapt

www.searchenginejournal.com

Traffic losses tied to AI Overviews are not temporary fluctuations but indicators of a deeper shift in search economics for publishers and marketers.
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Ashley Bryan - Your Business Online
1 month ago
Ashley Bryan - Your Business Online

Documents from Google's monopoly-related court case have revealed what seems obvious: Google uses Chrome data and user-activity as part of its assessment of websites for search results. This almost certainly means that Click Through Rates (CTR) like this aren't good news, and may well be keeping your rankings down, despite all of your SEO efforts. The response? Ensure your meta title and meta description are compelling. The title attracts attention to your result and the description sells the click.
Read more: www.seroundtable.com/court-doc-google-user-interactions-chrome-data-40050.html
#AshleyBryanAU #SEO #Google
P.S: just ask if you need help: ashleybryan.com.au/contact-ashley/
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Documents from Googles monopoly-related court case have revealed what seems obvious: Google uses Chrome data and user-activity as part of its assessment of websites for search results.  This almost certainly means that Click Through Rates (CTR) like this arent good news, and may well be keeping your rankings down, despite all of your SEO efforts.  The response? Ensure your meta title and meta description are compelling. The title attracts attention to your result and the description sells the click. 
Read more: https://www.seroundtable.com/court-doc-google-user-interactions-chrome-data-40050.html 
#AshleyBryanAU #SEO #Google
P.S:  just ask if you need help: https://ashleybryan.com.au/contact-ashley/
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Ashley Bryan - Your Business Online
2 months ago
Ashley Bryan - Your Business Online

Organic clicks are going down as a result of Google AI Overviews and the rise of zero-click searches. If you’re still chasing keywords and backlinks, you’re missing where search is headed. This piece lays out a practical playbook for the AI era: build omnichannel visibility (think Reddit, TikTok, YouTube), optimise for AI Overviews with structured, conversational content, strengthen branded search and authority, and use AI to assist human-led content that’s fresh and genuinely helpful.

Want to future‑proof your SEO with strategies that actually move the needle? Read more: www.searchenginejournal.com/ai-powered-search-adapting-your-seo-strategy/550048/

#SEO #AIOverviews #ZeroClick #DigitalMarketing #ContentStrategy #Omnichannel #BrandAuthority #SearchMarketing
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AI-Powered Search: Adapting Your SEO Strategy

www.searchenginejournal.com

Win visibility by focusing on relevance, brand authority, and meeting users on platforms like YouTube, Reddit, and Google AI Overviews.
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Ashley Bryan - Your Business Online
2 months ago
Ashley Bryan - Your Business Online

📰 Big news from Google: AI-generated images won’t hurt your SEO rankings.

In a recent Q&A, Google’s Gary Illyes made it clear that using AI-generated visuals—so long as the rest of your content is solid and human-reviewed—won’t lead to penalties

This is a reassuring update for anyone experimenting with AI tools to create site images, blog graphics, or social media visuals.

Takeaway: Focus on quality—not the tool you used to create it. If your image supports valuable, accurate content, go ahead and use AI as your visual assistant.

You can read more here: www.searchenginejournal.com/google-says-ai-generated-content-will-not-cause-ranking-penalty/553465/

#RankHigherOnGoogle #IncreaseVisibilityOnGoogle #SmallBusinessOwner
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Google Says AI-Generated Images Will Not Cause Ranking Penalty

www.searchenginejournal.com

Google's Gary Illyes said that there is no penalty or direct impact on SEO from using AI-generated images.
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Ashley Bryan - Your Business Online
2 months ago
Ashley Bryan - Your Business Online

🚀 New Tool Launch! 🚀

I’ve just released the AI FAQ & Schema Assistant — your new secret weapon for boosting visibility in Google’s AI Overviews & AI Mode.

💡 What it does:
✅ Creates clear, brand-matched FAQs from any webpage URL
✅ Generates ready-to-use FAQ schema in seconds
✅ Uses Australian English and SEO best practice for small businesses in AU & NZ

No more tech headaches or guesswork — just fast, effective FAQs and schema that help your business get found online.

🔗 Try it today and give your website a real visibility boost! smallbiztoolbox.com.au/ai-faq-schema-assistant/ - Currently free to register.

#SmallBusinessOwner #RankHigherOnGoogle #IncreaseVisibilityOnGoogle
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smallbiztoolbox.com.au

smallbiztoolbox.com.au

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Ashley Bryan - Your Business Online
2 months ago
Ashley Bryan - Your Business Online

Want your brand name to show in Google search results instead of just your URL?

If Google’s showing your plain domain instead of your brand, it’s not random — it’s a sign Google isn’t confident about your name.

In my latest blog post, I break down:
✅ Why it happens
✅ How to add the right structured data (schema) to signal your brand name
✅ Where to reinforce your brand in your meta tags and headings
✅ How to get Google to re-crawl and (hopefully) update your listing

Give Google the right signals, and you increase your chances of showing up with a clean, professional brand name in search — not just a web address.

🔗 Read the full guide here → ashleybryan.com.au/how-to-get-your-brand-name-not-just-your-url-to-show-in-google-search-results/
#RankHigherOnGoogle #IncreaseVisibilityOnGoogle #SmallBusinessOwner
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How to Get Your Brand Name (Not Just Your URL) to Show in Google Search Results - Ashley Bryan Internet Strategist

ashleybryan.com.au

Ever noticed how, in Google search results, some listings show a neat little favicon and […]
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Ashley Bryan - Your Business Online
3 months ago
Ashley Bryan - Your Business Online

🚀 Curious about how long it really takes for SEO to show results? 🤔 Check out this insightful article by Search Engine Journal where Google breaks down the timeline for SEO success! 📈💡

Read more here: www.searchenginejournal.com/google-explains-how-long-it-takes-for-seo-to-work/550899/

#seo #digitalmarketing #searchengineoptimization #googleinsights #contentmarketing
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Google Explains How Long It Takes For SEO To Work

www.searchenginejournal.com

Google explains how long it typically takes for SEO changes to show results, and the importance of monitoring the effects of the changes.
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Ashley Bryan - Your Business Online
3 months ago
Ashley Bryan - Your Business Online

Want to know why some websites rank higher than yours in Google?

There’s a hidden tool inside Google’s search results that most business owners don’t know about — but it gives you a clear view of where Google is getting its trust signals from.

🧠 It’s called the “About this result” panel — and it shows you which directories, review platforms, and third-party sites Google trusts when it ranks a page.

💡 In my latest post, I’ll show you how to use this simple tool to:
✅ Understand why top competitors are outranking you
✅ Uncover the sites and reviews Google is paying attention to
✅ Identify where your business should be listed next
✅ Spot negative mentions — and fix them

If you want to rank higher, start by seeing what Google’s actually looking at.

🔗 Read the full article here → ashleybryan.com.au/want-to-rank-higher-on-google-look-at-what-googles-looking-at/
#RankHigherOnGoogle #IncreaseVisibilityOnGoogle #SmallBusinessOwner
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Want to Rank Higher on Google? Look at What Google’s Looking At - Ashley Bryan Internet Strategist

ashleybryan.com.au

If you’ve ever wondered why certain websites are ranking ahead of yours in Google, there’s a built-in tool hiding in plain sight that can help you figure it out. And surprisingly, most business ow...
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Ashley Bryan

Ashley Bryan is a Queensland-based website strategist, SEO consultant and AI advisor who has spent more than 25 years helping small and medium-sized businesses across Australia and New Zealand improve their online performance through data-driven analysis and plain-English guidance.

Ashley Bryan Internet Strategist
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